Art Direction, Annual Report

Access Ventures' Annual Report

Access Ventures is a private operating foundation based in Louisville, KY with a mission to build a more inclusive and creative economy. Access Ventures' needed an annual report design that cohesively told the story of their many investments and impact over the course of 2021.

Marketing Director: Tim Harris
Art Direction & Graphic Design: Olivia Allison

*Case study originally posted on workwithrender.com. Project completed under work for Render.

PLANNING & WIREFRAMING

We worked with Access Ventures months in advance of publication to establish the audience and goals of the annual report. We built an outline with their team that identified the biggest moments of their year and simplified the story by breaking down the wide range of work they do into six digestible sections. We then took this outline and created visual wireframes to help organize and develop the initial design of the document.

CONTENT & DESIGN

With our outline and wireframe established, we developed copy, pulled stats, and captured stories to bring the narrative to life. We used this content to design a custom, 20-page downloadable PDF from scratch that matched the quality of work the Access Ventures’ team is doing and carried the audience through the case of how they are building a more inclusive and creative economy.

© Olivia Allison Design