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Photo Above: Tim Harris Visuals

Approach

The goal of the Render Capital brand was to be a mix of clean and bold with a touch of 'playful' as the overall brand needed to stand out from the more conservative style of funding brands.  The inspiration for the Render Capital logo comes from the idea of a leaf representing early-stage businesses as these types of businesses are known as 'seed-stage.' The leaf concept also plays into the idea of wanting entrepreneurs and their businesses to grow and thrive. 

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Render Capital – Access Ventures
Render Capital – Access Ventures
Render Capital – Access Ventures
Render Capital – Access Ventures
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Photo Above: Tim Harris Visuals

Render Capital – Access Ventures

Selected Works

Access Ventures' Annual ReportAnnual Reports, Art Direction

Hidden VenturesBranding

More Than ProfitBranding

CreativeMornings LouisvilleVolunteer

5 Things Book SetBook Design

Misc. ProjectsStand Alone Projects

Editorial PhotographyEditorial Photography

RozshPackaging

Render CapitalBranding

AzaleaUX/UI

Vision UniversityBranding Design

The Trippy ChickenProject type